SPOINT Construction breaks ground on its next-generation living and investment destination in Cyprus
A launch concept that brought the brand narrative of a next-generation living and investment project in Cyprus to life through events, media and experience.
Spoint Vivamore Long Beach, whose groundbreaking ceremony took place in İskele — one of Cyprus’s rising investment and living hubs — offers a major opportunity for those looking to capitalize on the region’s growth momentum.
Rising on a 73,000-square-meter construction area, the project stands out as one of the region’s highest-quality developments thanks to its wide range of products and services. The architectural approach, amenities and investment model formed the three main pillars of the launch narrative.
Brandworks turned the groundbreaking ceremony into more than an event: a storytelling stage for investors and the media. The lead-up, the ceremony itself and its aftermath were planned as a single communications flow.
Services we used in this project
Event Management
Solutions that turn launches, press gatherings and brand experiences into one powerful story, built…
02Media Relations Management
Communications plans that make visibility, agenda-setting and relationship management sustainable…
01Corporate Communications
A strategic approach that strengthens brand reputation, positioning and the corporate narrative…