What is Conversion Rate?
Conversion rate is the percentage of people exposed to a piece of content or an ad who complete the intended action, such as filling out a form, making a purchase or downloading something.
- Term
- Conversion Rate
- English term
- Conversion Rate
- Topic
- Advertising and media planning
- Glossary
- Brandworks PR Glossary
How can we apply this term to your business?
Let’s work out together which metrics matter for your brand. Schedule an intro call